YouTube allows a maximum of tags associated with each video. This limit is currently set at a specific number of characters, not an exact quantity of individual words or phrases. The platform’s algorithm prioritizes relevance and context over sheer volume of tags, suggesting a focus on quality over quantity. For example, instead of using numerous, generic terms, creators should opt for a smaller set of highly descriptive keywords.
Employing relevant descriptors enhances discoverability, improving the likelihood that the content will reach its intended audience. A well-crafted tagging strategy provides context to the YouTube algorithm, aiding in proper indexing and ranking within search results. Historically, excessive use of irrelevant words, also known as “keyword stuffing,” negatively impacted video performance, leading YouTube to prioritize relevance and context.
