The practice of acquiring automated endorsements for posts on the Instagram platform involves the purchase of a service that delivers a predetermined number of “likes” without direct user interaction. As an example, an account holder might pay a vendor to ensure each newly uploaded image receives several hundred endorsements within a specified timeframe.
This approach is often adopted to rapidly increase the perceived popularity of a profile or specific content. A higher like count can create an initial impression of value and relevance, potentially attracting organic engagement from genuine users. Historically, this tactic emerged as a means to circumvent the slow process of building an audience and gaining traction through traditional methods.
