The phrase refers to the action of acquiring, without monetary cost, a collection of pre-configured settings designed for image editing software. These settings are tailored to emulate the visual style often associated with photography of European landscapes and cityscapes, potentially offering a consistent aesthetic to a user’s images. As an example, an individual might seek such a resource to apply a desaturated, high-contrast look to their travel photographs, reminiscent of certain European photography styles.
The appeal of readily available, cost-free resources of this nature lies in their ability to streamline the image editing process. They eliminate the need for users to manually adjust numerous individual settings, saving time and effort. Historically, such resources were less accessible, often requiring advanced knowledge of image editing software or paid subscriptions. The proliferation of online communities and digital marketplaces has democratized access, allowing amateur and professional photographers alike to quickly experiment with different visual styles. The ease of access to such free resources may significantly reduce barriers to entry for individuals seeking to enhance their photographic work and develop a cohesive visual identity.