The term refers to the intersection of travel-related sentiments, romantic partnerships, and the visual platform Instagram. It describes the practice of pairing evocative phrases or sayings with photographs or videos of couples exploring various destinations, then sharing these combinations on the social media network. An instance would involve a picture of a pair overlooking the Amalfi Coast, accompanied by the caption, “Home is wherever I’m with you.”
This practice serves multiple functions. For couples, it allows them to document and share their shared experiences and strengthen their bond. It fosters a sense of connection with their social network and provides inspiration for others. Historically, travel journaling has evolved from personal diaries to public digital platforms, mirroring changing communication patterns. The visually driven nature of Instagram accentuates the importance of aesthetics, prompting users to curate carefully constructed narratives of their journeys.