The phrase denotes the acquisition of thirty additional accounts following an Instagram profile without any monetary cost to the user. This often occurs through promotional campaigns, third-party applications promising engagement boosts, or reciprocal follow arrangements. For instance, a new business might be offered an initial surge in its follower count as part of a sign-up bonus with a social media management platform.
The perceived importance lies in the potential for enhanced social proof and visibility. A larger follower count can initially attract organic growth, as it may signal credibility and popularity to new viewers. Historically, such methods have been employed to quickly inflate perceived influence, though ethical considerations and the platform’s algorithm have increasingly devalued artificial growth strategies. The allure rests in the promise of rapid results, potentially leading to increased brand awareness and engagement in the short term.