The phrase describes text paired with photographic or video content on a social media platform, intended to project an image of toughness, defiance, or association with an outlaw lifestyle. These often utilize slang, aggressive language, or references to criminal activities. For example, a user might post a picture with the caption “Stay strapped or get clapped” alongside an image showcasing a confident pose.
The use of such phrases serves multiple purposes. It can be a means of expressing individuality, conveying a sense of power, or attracting attention on social media. Historically, similar forms of expression have been prevalent in music genres like hip-hop and have permeated popular culture, influencing trends in language and style. It taps into existing subcultures and provides a shorthand for communicating a particular persona.