The practice of acquiring endorsements on the Instagram platform via a third-party service offering such engagement is a strategy employed by some users seeking to increase perceived popularity. These services often promise to deliver a specified number of approvals in exchange for payment.
Such actions may provide an initial boost to a profile’s visibility. However, the value of these acquired approvals is often questioned, as they may not represent genuine interest in the content or reflect a true expansion of the audience. Historically, individuals and businesses have sought methods to rapidly increase their online presence, and this practice is one iteration of that ongoing effort.