The aesthetic presentation of Instagram Stories highlights is often enhanced through the use of custom cover images. The color pink, in its various shades, is frequently selected for these covers. For example, a user might choose a pastel rose hue for covers related to beauty content or a vibrant magenta for topics concerning fashion. The selection provides a visual cue and unifies the profile’s overall appearance.
Employing specific color palettes, such as shades of pink, in highlight covers contributes to brand recognition and reinforces a cohesive visual identity. Historically, standardized highlight covers were not a feature; users relied solely on story content as the initial highlight image. The introduction of custom covers provided greater control over profile aesthetics and the opportunity to visually communicate brand messaging, with color being a key element. This leads to more engaging and professional looking profiles.