The act of acquiring individuals to subscribe to an Instagram profile, where the acquired subscriptions are purported to be from authentic and engaged users, constitutes a specific strategy employed within social media marketing. This activity aims to artificially inflate the perceived popularity of an account, potentially influencing algorithms and attracting organic followers. For instance, a newly established business might attempt to increase its follower count quickly to project an image of success and relevance within its target market.
A substantial follower base can be interpreted as a signal of credibility and influence, thereby attracting potential customers, collaborators, and sponsors. Historically, this practice has been utilized to accelerate brand recognition and gain a competitive edge in crowded online spaces. However, the focus should be on sustainable growth over the long term and inauthentic followers can potentially damage the long-term appeal of an account.
