The handle employed by content creators on YouTube often differs from their legally recognized designation. This divergence allows for branding and personality development distinct from the creator’s personal identity. For example, a user may produce videos under a pseudonym while maintaining privacy regarding their actual nomenclature.
Utilizing a screen name is advantageous for protecting personal information, cultivating a unique brand identity, and separating online persona from personal life. Historically, this practice stems from early internet culture where anonymity was prized, evolving as a means of managing public perception and personal security in the digital age.