The phrase refers to initiating contact with someone, often romantically, via the Instagram platform. It involves strategically using Instagram’s features such as direct messaging, commenting, or reacting to stories to express interest or start a conversation with an individual. For example, sending a thoughtful response to a story post might be considered an initial approach.
Successfully utilizing this approach can broaden social circles and potentially lead to romantic relationships. Social media platforms have become increasingly common avenues for initiating connections, offering a less direct initial interaction compared to traditional face-to-face encounters. The evolution of online communication has seen platforms like Instagram become central hubs for social interaction and relationship formation.