The frequency of promotional content displayed on a widely used video-sharing platform has become a noticeable aspect of the user experience. These short marketing messages, which appear before, during, or after video playback, are now a routine element for individuals consuming online video content. Their occurrence rate directly affects the amount of uninterrupted viewing time available.
The prevalence of frequent marketing interruptions underscores the platform’s dual role as a content provider and an advertising medium. This strategy allows for substantial revenue generation, supporting content creators and platform maintenance. Historically, advertising models have evolved from infrequent, longer-form commercials to more frequent, shorter segments, mirroring changes in consumer attention spans and technological capabilities.